Florian offers guidance and support for artists willing to set up a proper and sustainable business around their passion and talent. By developing a long-term vision, clarity and focus for your career, you can become truly independent and self-determined. With a colourful background of producing and marketing recordings, booking concerts and tours, managing, marketing and promoting artists, restructuring and developing teams and organizations, Florian offers his knowledge and skills as a business trainer, consultant, coach and mentor to the artists’ community.