avatar for Per Kviman

Per Kviman

European Music Managers Alliance/Versity Music
Per is the CEO of Stockholm-based management Versity Music AB and  Chairman of the European Music Managers Alliance and Music Managers Forum Sweden. Versity was founded in 2003, with UK manager Andy Farrow as one of the partners. The company currently represents Watain, Backyard Babies, Takida, Entombed AD and The Wild!. Prior to founding Versity, Per ran Wire Records with Harry Magee (Modest! Management) in the 1980s, Scandinavia’s first alternative label with complete European distribution set up for Swedish artists. In the 1990s Per managed MVG Records, before joining RCA Records in London as A&R where he signed acts such as HIM, Waterboys, Skindred and Johnny Borrell (Razorlight). Throughout his career, Per has been a founder of four companies, one record company, and two artist management and 1 textile agency. As A&R and labelhead he has worked with a numbers of albums selling +1million units and a number of acts awarded with the Swedish Grammy. As a manager, he has worked with over 20 acts organizing a vast amount of worldwide tours.